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FAQs

What is reputation management?

A business's reputation is what they say about themselves and what others say about them. What's new is how the internet and social media have changed how fast reputations spread.

Why is online review monitoring important?

Customers share opinions online 24/7 — testimonials, blog posts, social comments — and local business owners need to be paying attention.

What is presence management?

Making sure customers can find the right information about a business online, with correct and consistent listings across directories, review sites and social networks.

Why do customer reviews matter?

Consumers often look for local businesses with recent reviews and a rating of at least four stars. Without them, you may be losing customers to competitors.

Why keep generating new reviews?

Customers want reviews that reflect the business as it is today, so a steady stream of recent reviews is crucial.

Why does a mobile-optimized listing matter?

Search engines prioritize good mobile experiences, and most customers search for local goods and services on their phones.

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